About
Highly skilled web developer with deep expertise in front-end engineering and growing back-end capabilities. Proven success across platforms like Webflow, WordPress/Elementor, Builder.io, and Next.js/React, delivering scalable, high-performance sites for top brands including Soylent, Califia Farms, Gundry MD, SmartPants Vitamins, Roundhouse Provisions, Badlands Ranch, Terra Mare, Dr. Marty Pets, Lone Wolf Ranch Pets, Activated You, Beverly Hills MD, Evergreen Safety Council, and Nitro Circus, among others. Strong focus on Core Web Vitals, technical SEO, site health, and e-commerce development, with a track record of creating custom plugins, API integrations, and dynamic components that drive results. Adept at balancing pixel-perfect design with system-level thinking to build tools and experiences that convert, scale, and perform.
Testimonials
“Jarrett is a pleasure to work with. We have worked together on multiple projects with tight deadlines and demanding projects. He is the type that is looking out for the entire project and making sure our actions line up with delivery and the results that everyone is expecting. He is a constant learner and was always helping members of the team get better. Hope to work together in the future!”
“Our company has worked with Jarrett for over a year to maintain and migrate our website, help us with API integrations, and create custom webapps. He is fantastic. He is super organized, capable, and responds immediately to any last-minute needs we have. We really appreciate his creativity and ability to problem solve using the most efficient and cutting-edge tools. Highly recommend hiring Jarrett for your next web project!”
“Jarrett brought our website out of the dark ages and into the future. He provided us with the perfect website solution that is functional, secure, and reliable. Super easy to work with, extremely knowledgeable and dedicated to providing top notch web design services. We are very happy we went with Jarrett!”
“Jarrett is a pleasure to work with. We have worked together on multiple projects with tight deadlines and demanding projects. He is the type that is looking out for the entire project and making sure our actions line up with delivery and the results that everyone is expecting. He is a constant learner and was always helping members of the team get better. Hope to work together in the future!”
“Our company has worked with Jarrett for over a year to maintain and migrate our website, help us with API integrations, and create custom webapps. He is fantastic. He is super organized, capable, and responds immediately to any last-minute needs we have. We really appreciate his creativity and ability to problem solve using the most efficient and cutting-edge tools. Highly recommend hiring Jarrett for your next web project!”
Case Studies
See how I partner with marketing and product teams to build sites and ship app features. Each case study covers the problem, the approach, the stack and timeline, and the results — including performance wins and links to live work.
Evergreen Safety Council
+6% CTR, +10% search impressions
Full Website Rebuild
Rebuilt a plugin-heavy WordPress site in Webflow so staff can publish faster, design is consistent, and performance meets Core Web Vitals while preserving SEO and analytics.
- Webflow
- Make.com
Gundry MD
+12% gross revenue
Full Website Rebuild
Rebuilt Gundry MD in Builder.io to unify site and cart, deliver accurate local pricing, and speed up pages. One stack, clean analytics, smoother checkout.
- Builder.io
- WordPress
- Elementor
Pullup.to
Full Web App Build
Pullup.to turns schedules into followable content. Service workers publish where they’ll be, share QR-ready profile links, and help fans/clients find them—fast, accessible, SEO-ready, and built on a foundation that extends to native apps.
- Next.js
- Supabase
Morris & Young Music
Full Website Rebuild
Rebuilt Morris & Young in Webflow with a mobile-first one-page design and a cue sheet converter (written in Python) that standardizes formats for BMI and ASCAP.
- Webflow
- Python
Experience
2024 - present Front End EngineerGolden HippoFull Time · Remote
Los Angeles, CA, United States
I partner with design and marketing to rebuild product detail pages in WordPress/Elementor and Builder.io. Implement image optimization and route‑level caching. Build reusable components and tokens. A/B tests with VWO. Brands include Gundry MD, Roundhouse Provisions, Badlands Ranch, Terra Mare, Dr. Marty Pets, Lone Wolf Ranch Pets, Activated You, Beverly Hills MD, among others.
- HTML
- CSS
- JavaScript
- WordPress
- Elementor
- Builder.io
- VWO
- Figma
2024 - present Full Stack Engineer | Web Systems AdminEvergreen Safety CouncilFreelance · Remote
Bellingham, WA, United States
Rebuilt and migrated WordPress/Elementor pages to Webflow while maintaining CMS authoring via Webflow and Supabase/headless WP; improved SEO (TTFB, render blocking), and implemented accessibility improvements (focus order, ARIA, color contrast) → passed internal audits (WCAG 2.2 AA). I’m currently in the process of developing React/Next.js web apps for them. Webflow site features include multiple reusable components, site search capabilities, a custom certification verification form that checks users' certification status against a database, and other rich features that were previously missing from their former Wordpress site.
- HTML
- CSS
- JavaScript
- Webflow
- WordPress
- Elementor
- Make.com
2022 - 2023 Front End Software EngineerLoaded MediaFull Time · Onsite
West Hollywood, CA, United States
Strong focus on Core Web Vitals, Site Health, Search Engine Optimization, WooCommerce development. Custom designs built in WordPress w/ Elementor utilizing first-rate optimization methods. Cloudways DNS management. Cloudflare cache management. Tightly defined plug-in use. Proven results with measurable analytics.
- HTML
- CSS
- JavaScript
- WordPress
- Elementor
- Adobe Premiere
- Final Cut Pro
- Adobe Photoshop
- Adobe Illustrator
- PHP
2020 - 2022 Front End Web DeveloperRogue MediaContract · Remote
United States
Contract WordPress and Shopify web development.
- HTML
- CSS
- JavaScript
- WordPress
- Elementor
- Shopify
- PHP
2015 - 2020 Front End Web DeveloperKing TideFull Time · Onsite
West Hollywood, CA, United States
A web design and development company based in Los Angeles and Mexico City, King Tide builds innovative technology solutions that elevate brands and create powerful customer experiences through a highly collaborative process. Responsibilities included web development, troubleshooting, web design, customer service, client satisfaction, technical expertise, database configuration.
- HTML
- Jekyll
- CSS
- Sass
- JavaScript
- jQuery
- WordPress
- Elementor
- PHP
- Shopify
Insights
Short, practical notes on performance, UX, and building high-quality web products.
ESC Portal: Modernizing materials ordering and billing (v1 progress)
My initial notes on the materials ordering and billing portal I'm building for Evergreen Safety Council (case study in progress).
Read MoreWebflow + Supabase: The moment Webflow stopped feeling so limited
I figured out how to connect a Supabase table directly to my Webflow front end — without using Webflow’s native CMS at all.
Read MoreAre Core Web Vitals really that important?
The bottom line is: yes. Core Web Vitals affects page experience, page experience affects the user experience, and the user experience drives engagement on your website.
Read More4 problems with using DIY website builders like Wix or Squarespace
There are some problems with DIY website builders that may not seem apparent at first. These are some potential problems you'll most likely run into.
Read MoreWhat exactly is a web design engineer?
Discover the distinct differences between web designers, developers, and design engineers to determine the right expertise for your website needs and project success.
Read More
Coded from scratch in Visual Studio Code by yours truly. Built with Next.js and Tailwind CSS, deployed with Vercel, CMS in Sanity.